v3o

I often take videos at events I attend. Birthday parties or weddings, nights out with friends, concerts, music festivals. They’re usually short, 3 minutes maybe. Some of them are worth sharing. Some of them aren’t. But the fact is, I have a HD video camera in my pocket pretty much all the time – my iPhone – so I might as well use it.

I’m not the only one. At some events I’ll start recording, only to notice that half the people in the room have spontaneously had the same idea. Now I’m just part of a growing sea of small screens echoing the action in front of me. Some of them started recording before me. Some of them continue recording after me.

So I’m wondering – why can’t I see those videos? If they’re friends on facebook I might see them, or I might miss them as they flow through my news feed. If I’m super keen and the video-taker labels them correctly, I can do 156 Youtube searches and find some of them. I have to watch them one at a time; I won’t see them in order; I won’t get any of the surrounding context. I can’t say “what happens next?” and then actually *find* videos that were recorded just after this one.

Why the hell can’t I find them? Why can’t I see these videos as a group? We were all recording something mutually interesting to us, in the same room at the same time. Surely these videos should be bound together, presented as a group, in context.

I couldn’t find an experience that did was I was looking for, so Chris and I are gonna make it. We’ve called it Veokami, like origami for videos (although the name has no real meaning, my Japanese friends reassure me). We’re taking a bunch of videos, folding them together and turning them into something more interesting.

We’re building the product at the moment, and we’re gonna take the time to get the experience right. In the meantime, check out veokami.com and sign up for an invite. Tell your friends. Spread the word. Hide your kids. Hide your wife. Let’s get this show on the road.

I’m excited, can you tell? :)

p.s The little robot, his name is v3o. Say hello.

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